THE GATHERING
What to expect.
B2B Summit North America 2027 brings together marketing, product, customer, demand, and revenue leaders for three days focused on improving go-to-market strategy in the AI era. Hosted by Forrester, the event combines research-backed insights, practical frameworks, peer networking, workshops, and real-world examples to help B2B teams strengthen alignment, prove ROI, improve customer engagement, and turn strategic ideas into measurable growth.
Highlights
Research-Backed GTM Strategies – Apply Forrester frameworks to AI-driven buying, customer engagement, demand generation, and revenue growth.; Cross-Functional Alignment – Learn how marketing, sales, product, and customer teams can operate around one unified go-to-market strategy.; Hands-On Learning & Networking – Join workshops, roundtables, immersive experiences, and peer discussions designed to turn insights into action.
Tickets & access
Register for Event
Confirm the latest schedule, availability, and ticket details with the organizer before making plans.